As December arrives, Lithuanians are embracing the holiday spirit, and retailers report a growing demand for Christmas trees, with prices ranging from around 10 euros to several hundred euros.
Kristina Petrulevičė, a spokesperson for the retail chain Ermitažas, said both artificial and real trees are seeing increased daily sales. Artificial trees are currently selling three times faster than real ones, with the most popular sizes ranging from 2 to 3 meters in height.
“Customers began buying artificial trees as early as the end of October, about a week earlier than last year,” Petrulevičė said. “Sales of real trees started later, in mid-November, but the peak demand is expected in the first weeks of December.”
Nerijus Mikalajūnas, a representative of online platform Pigu.lt, said tree sales have steadily risen as the holiday season approaches.
“In the last two weeks of November, sales more than doubled compared with the first weeks of the month. Overall, November sales of Christmas trees were nearly 12 times higher than in October,” he said.
Among real trees, cut trees are most popular, especially Caucasian firs. Potted trees are gaining interest but still account for a small portion of overall sales.
Prices have remained largely unchanged from last year. Customers can find a small 30-centimetre tree for 2.99 euros or a 3-metre tree for 49.99 euros. The most popular choice continues to be the Caucasian fir at 9.99 euros.
Artificial trees range from 9.99 euros for a 90-centimetre tree to 99 euros for a 2.1-metre tree, Petrulevičė said.
Mikalajūnas noted that buyers most often choose trees measuring 1.2, 1.5, 1.8, and 2.2 metres. “Customer choices vary widely – from small tabletop trees priced around 10 euros to large, premium trees costing several hundred euros. On average, a Christmas tree is purchased for 54 euros,” he said.
The rental of live Christmas trees has grown in popularity in recent years, allowing customers to avoid disposal after the holidays. Morta Šlapikaitė, customer service manager at Skarota.lt, said interest in both cut and potted trees has been rising.
“Cut Danish firs remain the most popular due to their dense, symmetrical shape and long-lasting needles. Potted trees also have a strong segment, and rental demand continues to grow,” she said.
Cut tree prices range from roughly 25 to 90 euros depending on height and species, while potted trees generally cost 25 to 60 euros, with larger or longer-lasting trees priced higher.
Newsletter
Every Friday morning.
