LRT LITUANICA channel was created with the view of broadcasting via satellite. Starting in September 2007 LRT LITUANICA service was available to European viewers via satellite “Sirius4” and from the November 2007, it’s programmes could be watched by the viewers in the United States and Canada. The LRT LITUANICA programming is scheduled with consideration of the Europeans and Americans daily routines, and aired 24 hours a day. LRT LITUANICA now is being transmitted via “Astra4” satellite for the Europe and via “Galaxy 19” satellite for the North America.
LRT LITUANICA comprises best original programming both from LRT TELEVIZIJA and LRT KULTŪRA. LRT LITUANICA viewers are offered news, culture, investigative journalism and debate programmes, quality entertainment and children’s programmes. All programmes are broadcast in Lithuanian.
“Panorama”, a major Lithuanian Television news programme, reports the hottest news from Lithuania and the world - not only from capital cities, bet even from the outermost locations of our planet: reports from epicentre of events, confrontation of argument, live interviews with heroes of a day.
Lithuanian emigration displays a special interest in children’s programmes. Therefore, LRT LITUANICA offer them music/entertainment programme for children and whole of the family “Talent ring”, educational programme “Gustavas’ Encyclopaedia”, quiz show “Children of the Millennium”, the children’s song contest “Song of the Songs”.
Lithuanian Television sees cultural programming as one of its main premises. It has a number of target programmes: weekly culture programme “Doors are opened”, various classical, jazz and folk music conserts, operas, theatre performances, interviews with famous Lithuanian writers and poets, etc. It is said that strength of a small nation lies in knowledge of its culture. So, let us get to now our culture better – you never can get too much of it. Therefore, we serve our viewers as a guide in the abundance of exhibitions, concerts, plays, movies and books.
As a public channel we, of course, have investigative journalism programmes, and we offer our viewers quite a wide choice – “Journalistic Investigation”, “Money Generation”, “Signs of Time”, “Emigrants”, etc.
LRT LITUANICA as well offers a choice of quality entertainment – the most popular contest for opera singers “ The Arc of triumph”, folk bands competition “Big Time”, pop music show “Our Days Celebration”.
The LRT Director General, Mr. Audrius Siaurusevičius, says that “as long as our emigration maintains interest in Lithuania’s present life, there’s still hope that they will come back.” The LRT management sees the further development of the www.lrt.lt portal and providing programming to the emigration as one of its major tasks.
Parameters of LRT LITUANICA satellite broadcasting in Europe: